What information do we collect?
We have several services that require the supply of personal information. For example, when contacting us, we will ask for contact details such as your name, email address and telephone number. When registering for our monthly newsletter, we will require personal information including your name and email address.
What do we do with the information we gather?
All of the information collected from the website is retained by AZ Alpha Marketing. We do not divulge any information to third parties outside of the company without prior consent from the website visitor – unless it is necessary to provide a requested service such as newsletters.
Securing Your Data
AZ Alpha Marketing are committed to ensuring that your personal information is secure. We follow strict policies and adhere to high standards of security when gathering personal information. Various firewall applications have been installed on our website to protect your personal information from being stolen, destroyed or divulged to third parties, unless you have given us permission for the latter. Your personal details are stored at our restricted offices which have no unauthorized access.
What we collect?
Through the use of contact forms, call back requests and newsletter sign-ups, we may collect, but are not limited to, the following information:
- Name and job title
- Website details
- Contact information including email address and phone number
- Demographic information such as postcode, preferences and interests
- Other information relevant to customer’s project.
What do we do with the information?
In order to understand your needs and provide you with a better service we will require the aforementioned information. We may use the information for the following reasons:
- Internal record keeping
- The improvement of our products and services
- Using the email address which you have provided, we will periodically send you promotional emails regarding new products, special offers or other information that may be of interest to you to customize the website according to your interests
Cookies are files which can be placed onto your computer’s hard drive, once permission has been given. There are numerous benefits to having cookies placed on your hard drive. If you have accepted, cookies are used to identify when you visit a particular site, as well as analyze web traffic. Cookies also facilitate a more personal web experience, allowing web applications to gather information about your personal preferences, and respond to you as an individual.
At AZ Alpha Marketing, traffic log cookies are used to identify the pages that are being used. From the data provided by these cookies, we can analyze web page traffic and tailor our website to our customer’s needs. This information is only used for the purpose of statistical analysis.
This website uses the following cookies:
Google Analytics: This cookie allows us to see information on user website activities including, but not limited to page views, source and time spent on website. The information is depersonalized and is displayed as numbers, meaning it cannot be tracked back to individuals. This will help to protect your privacy. Using Google Analytics we can see what content is popular on our website, and strive to give you more of the things you enjoy reading and watching.
Infinity Call Tracking: This is used to set dynamic phone numbers which help us identify how you found the AZ Alpha Marketing website when you call us. This allows us to identify the source that you used to find the AZ Alpha Marketing website and helps us control our advertising methods in the future.
Google AdWords: Using Google AdWords code we are able to see which pages helped lead to contact form submissions. This allows us to make better use of our paid search budget.
Facebook Advertising: We use Facebook advertising conversion tracking and re-targeting pixels, which allows us to collect or receive information from your website and elsewhere on the internet and use that information to provide measurement services and target advertising.
DoubleClick: We use remarketing codes to log when users view specific pages, allowing us to provide targeted advertising in the future.
Social sharing cookies
On our blog we use social sharing buttons for services including, but not limited to, Twitter, LinkedIn, Stumble Upon, Share This, Google+ and Facebook. These allow you to share pages with your friends via those networks. Whilst you will be asked to login to use these services, this process is handled directly with the social sharing providers and their databases and servers. These sites may also monitor your usage of these buttons, through the use of external tracking codes that are required to run the buttons on this website.
If you have opted in to receive our newsletters, then this may include tracking codes that help us understand who, as well as how many people have opened or clicked on each email. This data helps us to create better emails in the future, and provide you with a better service. This data is stored on the servers of our email partners and covered under their security measures.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
if you have previously agreed to us using your personal information for direct marketing purposes, you may opt-out at any time by writing to or emailing us via the contact page
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties that may be relevant to your indicated needs.
You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held then please write to us.
If you believe that any information we are holding about you is incorrect or incomplete, please write to or email us as soon as possible at the address detailed below. We will promptly correct any information found to be incorrect.
How to opt out of cookies
Variations to the Policy
We reserve the right to alter and change information provided in this document at our own discretion and therefore this document should be regularly referred to for updates and variations.
If you have any questions regarding this policy, our contact details are as follows:
AZ Alpha Marketing